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2015 Programme
Programme at a Glance
3 Dec 2015 (Day 1) | 4 Dec 2015 (Day 2)
3 December 2015 (Thursday)
Main Forum
08:30 – 09:30 Registration and Networking
09:30 – 10:00

Opening Session

Welcome Remarks

Opening Remarks

  • Mr Shen Changyu
    Commissioner, State Intellectual Property Office of the People’s Republic of China
  • Mr Francis Gurry
    Director General, World Intellectual Property Organisation
  • Mr Miguel Ángel Margáin
    Director General, Mexican Institute Of Industrial Property
    Chair, Intellectual Property Rights Experts Group, Asia-Pacific Economic Cooperation
10:00 – 11:00
Plenary Session I – Sustainable IP Business Model in the Ever-changing World

The rapidly changing business environment may require continuous revision of the company’s IP strategy. Companies that incorporate different effective IP business models to properly manage the IPs increase opportunities and growth in the long-run. This session will gather top-notched IP leaders from multinational brands to share their cases and models.


  • Mr Allen Ma
    Chief Executive Officer, Hong Kong Science & Technology Parks Corporation


  • Dr Jürgen Koch
    Head, Corporate Intellectual Property, Robert Bosch GmbH
  • Mr Fushan Li
    Patent Operations Director, Intellectual Property Department, Tencent Holdings Limited
  • Mr Ben Wang
    Head of Patents, China, Unilever
11:00 – 11:20
Coffee Break
11:20 – 12:30
Plenary Session II – Global Trends for IP Licensing Strategies

Operated in a global scale, IP licensing is becoming more and more strategic that often involves a lot of formats and negotiations. Several internationally-renowned technology companies will speak and discuss the current norms as well as the upcoming trends to facilitate efficient and profitable transactions in the market.



  • Mr David V Upite
    Senior Counsel, Greater China, Intellectual Property,
    The Procter & Gamble Company
  • Dr Zhao Qishan
    Director, Intellectual Property, ZTE Corporation
  • Mr John LaBarre
    Senior Counsel, Intellectual Property, Google Inc.
12:30 – 14:15
Keynote Luncheon

Keynote Speaker
  • The Hon Gregory So, GBS, JP
    Secretary for Commerce and Economic Development,
    Hong Kong Special Administrative Region of the People’s Republic of China
Concurrent Breakout Sessions

14:30 – 16:00 IP Practical Tips
Global IP Services for Businesses: Protecting your Mark, Design and Patent Abroad
(Co-organised with World Intellectual Property Organisation)

Are you looking to expand your business into multiple countries but are not sure how to protect your Intellectual Property rights? This overview will provide guidance on how to make efficient use of WIPO’s Global IP Services to protect your inventions, brands, and designs in Asia and worldwide.

  • Mr Marcus Höpperger
    Director, Law and Legislative Advice Division,
    Brands and Designs Sector, World Intellectual Property Organisation
  • Mr Quan-Ling Sim
    Head, PCT Outreach and User Relations Section, PCT Legal Division, Patents and Technology Sector, World Intellectual Property Organization
14:30 – 16:00 Industry-specific IPs
Big Data Monetisation and IP - Turning Concepts into Business Reality
Big Data has been one of the most talked about but least understood topics in recent years. Three leading experts in the field will share how they have teamed up to successfully drive not only commercial success from big data, but also turn big data into intellectual property and a significant competitive advantage.

  • Mr King Leung
    CEO, CLiX Limited
  • Mr Ravel Lai
    Information Technology Director, Hong Kong & Macau, Jardine Restaurant Group
  • Prof K Y Tam
    Associate Provost and Chair Professor,
    Information Systems, Business Statistics and Operations Management,
    Hong Kong University of Science and Technology
14:30 – 16:00 Asian Trends
The Strategic Implications for Chinese Mainland and Hong Kong’s Film Industry under the “IP Era"
(Co-organised with China Daily)

China’s entire film industry is moving up its value chain trying to catch up with Hollywood and the rest of the world. Intellectual properties (IP) development and protection is now considered strategic and critical for success or survival for China’s film industry. What are the challenges and opportunities for China’s film industry in the “IP Era"? What role would Hong Kong play with its abundant resources and experience in film making? How would the film industries in Chinese mainland and Hong Kong work together to take the industry to the next level of innovation, professionalism and consumer satisfaction?

Welcome Remarks
  • Mr Zhou Li
    Editorial Board Member, China Daily Group
    Publisher & Editor-in-Chief, China Daily Asia Pacific


  • Mr Percy Fung
    Production Director, Digital Magic Limited
  • Mr Michael Ellis
    President and Managing Director, Asia-Pacific Region,
    Motion Picture Association
  • Mr Jason Goldberg
    Partner, Covington & Burling LLP
  • Ms April Ye
    CEO, Film Finances, Inc. China
  • Mr William PFEIFFER
    Chief Executive Officer, Dragongate Entertainment Limited
16:00 – 16:30 Coffee Break
Concurrent Breakout Sessions

16:30 – 18:00 IP Practical Tips
The Reporting Requirement of IP Valuation
(Co-organised with Hong Kong Institute of Surveyors)

This session aims to provide a general understanding on the need of IP valuation reporting standards from different stakeholders’ perspective and the details of the reporting standards. The takeaway of the session is to let the audience have a mind set on the importance of IP valuation reporting standards in IP trading.

Opening Remarks

Speaker and Moderator
  • Sr Joseph Ho
    Chairman, General Practice Division, The Hong Kong Institute of Surveyors (2013-2015)
    Managing Director, LCH (Asia-Pacific) Surveyors Limited
  • Mr Robert Kwok
    Managing Director, Transaction Advisory Services, Ernst & Young
  • Sr Harry Chan
    Executive Director, Valuation and Advisory Services, Greater China, CBRE
16:30 – 18:00 Industry-specific IPs
Turning Advanced Materials IP into Differentiated Electronic Products
(Co-organised with Nano and Advanced Materials Institute Limited)

Novel materials and their IPs play a key role in most leading edge product development, complementing product design and advanced manufacturing. Presentations in this session will showcase a variety of innovative nano and advanced materials with their unique properties harnessed for different electronic applications in sensing, display and energy generation. Commercialisation paths and prototypes of the eventual products will also be discussed.

  • Dr Peter Lee
    Chief Technology Officer, Nano and Advanced Materials Institute (NAMI)


  • Dr Michael Popall
    Head, ISC International, Fraunhofer Institute for Silicate Research (ISC)
  • Mr David Yeung
    Founder & Chief Executive Officer, Chuang’s Innovation Industries Limited
  • Mr Ivan Lee
    Chairman, U-Bond Limited
  • Dr Tracy Liu
    Technical Manager, Nano and Advanced Materials Institute (NAMI)
16:30 – 18:00 Asian Trends
IP Markets in the Chinese mainland, Taiwan and Hong Kong - Business Models and Case Studies
(Co-organised with Association of Corporate Patent Executives)

Eye-catching growth and a lot of major changes have been seen in Chinese mainland, Taiwan and Hong Kong IP markets in recent years. The session will keep tabs on the recent developments and trends of the three fast-evolving markets, illustrating how to make the most of opportunities with practical business cases.


  • Mr Vince Wang
    Senior Director, IP Litigation & Licensing Team, Legal Department, HTC Corporation
  • Mr Fushan Li
    Patent Operations Director, Intellectual Property Department, Tencent Holdings Limited
  • Ms Fu Tong
    General Counsel and Vice-President, Qihoo 360
  • Dr Jacqueline Lui
    President, Eagle IP Group
14:30 – 17:45 Quick Guide to IP Basics
IP Manager Training Programme *
(Co-organised with Intellectual Property Department, the Government of the HKSAR)

“IP Manager Training Programme” is organised by the Intellectual Property Department, aiming at assisting Hong Kong enterprises to build up their IP manpower capacity and to increase competitiveness through IP management.

Intellectual Property Fundamentals (14:30 – 16:00)

Coffee Break (16:00 – 16:15)

IP Management and Protection in the Mainland (16:15 – 17:45)


* Extra admission fee are required for this session.

** Note: All programmes are subject to change without prior notice